Hydrangea: The Star Flower of Luxury Events in 2025
Hydrangeas and luxury events are a combination that has conquered the most exclusive settings. In the world of luxury events, some flowers come and go like passing trends. But there is one that has managed to endure, constantly reinventing itself and making its mark at high-profile weddings, international galas, fashion shows and flower shows: the hydrangea. In 2024 and so far in 2025, hydrangeas have starred in some of the world’s most stunning and sophisticated floral montages. What makes this flower so special? Why do renowned floral designers, celebrities and luxury brands continue to use it? In this blog post, we take a look at the key events of the past year to understand how hydrangea has become the star flower of luxury settings.
Floral Elegance: Hydrangeas at High Profile Weddings
Celebrity weddings and high-profile couples are among the venues where hydrangeas shine. Their ability to add volume and texture, combined with a colour palette ranging from pure white to pastels and vibrant hues, make them an absolute favourite for romantic and sophisticated ceremonies.
One of the most talked about 2024 weddings, held in the hills of Malibu, California, featured an outdoor ceremony decorated with floral aisles filled with hydrangeas in shades of powder pink, mauve and yellow. The result was a warm and romantic atmosphere in perfect harmony with the natural surroundings. This was created by Siren Floral Co. and Amorology.
Sophie Epton Photography
On the other side of the world, a four-day wedding in Jaipur, India, ended with a ‘total white’ ceremony that transformed the venue into a heavenly garden. Thousands of white hydrangeas, combined with roses and orchids, covered the Hindu altar and flanked the bride and groom’s aisle. The production was managed by Birch Event Design and Tamarind Global Weddings.
Both reflect two strong trends: the use of soft monochromatic colours such as white and powder blue for elegant weddings, and warm and romantic combinations of antique pink, peach and lavender.
Hydrangeas Steal the Show at the Grammys 2025
One of the most significant moments for this flower in 2025 was the Grammy Awards. The event’s official florist, Tu Bloom, transformed the red carpet into a living hydrangea show. He used varieties from the Endless Summer range and forced them to bloom out of season using advanced greenhouse growing techniques.
The result was a lush entrance of large-headed hydrangeas combining mophead and lacecap forms in vibrant colours. This composition was not only a delight for the audience, but also stood out on camera, showing how a garden flower can dominate a media stage with elegance and presence.
Hydrangea glamour at the Oscars and the Met Gala
The Oscars and the Met Gala also chose hydrangeas as part of their floral arrangements. At the Oscars, florist Mark’s Garden used white and lime green hydrangeas in compositions that combined orchids, roses and greens, striking a balance between lavish and elegant.
The 2024 Met Gala, themed ‘The Garden of Time’, was a total tribute to the floral aesthetic. Although the focus was not solely on hydrangeas, they were present in both the decorations and costume details. The setting, created by Raúl Ávila, included centrepieces inspired by different eras and dreamy gardens, while celebrities such as Zendaya wore floral headdresses, reaffirming the link between fashion and nature.
Hydrangea in Fashion, Art and Everyday Luxury
The power of the hydrangea is not limited to weddings and red carpets. At fashion shows, fragrance launches and five-star hotel decorations, the flower is synonymous with distinction. From a fresh hydrangea gown on the catwalk to floral walls at premium brand events, hydrangea adds that touch of elegant exuberance that luxury brands want to convey.
Florists such as Jeff Leatham have filled iconic spaces such as the lobby of the Four Seasons Hotel George V in Paris with monochrome installations of pink or blue hydrangeas, showing that luxury floral design can be as striking as a work of art.
Trends, Colours and Meaning of Hydrangeas
Hydrangeas are still synonymous with abundance, elegance and femininity. Today we see two main colour trends: soft monochrome (white, cream, powder blue) for classic settings and warm, vibrant hues (mauve, peach, coral) for more creative events.
Floral designers prefer to use different types of hydrangea in the same composition to create a variety of textures, and even combine them with preserved or dried flowers for a richer visual effect. And while it has traditionally been considered a ‘garden’ flower, it is now considered a ‘show flower‘, capable of starring in everything from a gala table to a fashion editorial.
Conclusion: The queen of events
From the most exclusive weddings to the most photographed events in the world, hydrangeas have shown that they are more than just a decorative flower: they are at the heart of luxury floral design. Their versatility, richness of colour and visual presence make them indispensable allies for those seeking to create unforgettable atmospheres.
And if current trends are anything to go by, hydrangeas will continue to reign supreme at the world’s most prestigious events for a long time to come.
